
Let's discuss what's holding you back...

Let's discuss what's holding you back...
Most Black pastors don't have a SYSTEM for bringing new people into your "outer circle," the people getting to know you and considering whether to join your church.
Occasional outreach is not going to grow your church.
Great preaching alone is not going to grow your church anymore.


Imagine Having New Visitors Regularly!
Discover A Better Way!
Create an ONGOING system to Attract, Engage, and Nurture visitors to your online and in-person world so that you have regular visitors to your Sunday services.

At the Workshop, You Will Discover Our 3-Step System

You Will Discover Our 3-Step System
A System That Moves People Regularly From the Community Into Your Crowd

"Unchurched MEN are coming!"
Implemented with his men's group
"Very little preparation needed"
"Men who don't come to church are coming"
Wives are asking "What are you doing with my boo?"
Her Church Grew 50% in Just 3 Weeks
Launched it as a sermon series
"I'm focusing on the felt needs of people"
"Our church is in comeback mode"
Used our posts and ads to bring new people in each week






Rev. Sheldon Nix, Ph.D., M.S.W.
Certified Business Coach
In 1973, at 17 years old, God spoke to me and called me to be a Pastor. With the image of my grandfather Rev. Andrew Nix, Sr. in my mind (I thought he had died in the pulpit and I didn't want that to happen to me), I said "No!" The bed I was lying on shook, and He said again, "I want you to be a Pastor." Again, I said "No!"
I thought, like Jonah, that I had gotten away with it. While on the "high seas" I got training and experience in various specialties:
Got my Masters in Social Work and learned how to deliver practical services to people;
Got my Ph.D in Counseling Psychology and learned how to understand people at a deep level and transform their whole way of thinking and responding;
Graduated from Coach University as a Life and Business Coach and learned how to change people's lives more quickly;
Built a $2 million a Year Nonprofit from scratch, learning how to do grant-writing and grow a large organization.
As with the Apostle Paul's background, God is using all that training and experience, but continued to insist that I plant a church and Pastor it for 10 years.

Pastor John "Jay" Finney
Life Coach || CEO || Licensed Financial Coach
So in 2004, God "found" me and spoke to me again while driving home from a movie. In tears, I realized I had to yield to His call. With my whole heart.
At His direction, I launched Life Worth Living Fellowship with Rev. John Finney and a team of believers.
Pastor Finney and I believed in the power of expository sermons teaching the Word in depth but in a way that relates to real life struggles, so we were known across our city for our raw, real, and creative sermon series.

We also felt that it was important to engage a new generation with creative videos that helped introduce the sermons in relatable ways. So with the help of an ABC News producer who was a member of our church, we filmed many movie shorts (long before YouTube or TikTok!)

We also conducted many workshops to hundreds of people in our community, including in schools, community centers, and at our church. This brought us into contact with lots of people.
With the benefit of what we know now 😐 we did several things wrong. The three biggest mistakes we made that you are probably also making are:
If you watched our creative services on local television where we broadcast them -- and thousands and thousands of people in our city did -- back then you were probably already Christian and just liked our messages. One stranger told me "I love your preaching because you preach on things my pastor doesn't."
I'm glad I blessed her and many thousands of others but I realize now that you have to have an ONGOING system to attract the unchurched, and you have to attract them where they are. Television, prayer walks, street outreach, even workshops alone were not enough.
As creative as our sermons were, they did not go deep enough into the psychology and false beliefs of non-believers and the unchurched. They did not tear down the specific strongholds of the mind and take captive every thought to the obedience of Christ that are keeping them away from the Lord and our church. They did not speak the language of the unchurched and unsaved, so they ignored it!
We did plenty of workshops plus men's and women's ministry events, but those were events. We did not set up a program that would keep us engaged with unbelievers and unchurched folks.
After I turned Life Worth Living Fellowship over to Pastor Finney as planned, I knew there had to be a way to grow the church through social media.
I became an EMyth Certified Business Coach and God led me to some of the best internet marketers out there. I spent over $50,000 getting their closely-guarded secrets (money YOU won't have to spend!)
I figured that the same strategies they used to draw people into their expensive coaching and training programs would enable us pastors to draw people into our (free) life-changing programs and events.
And I was right! Together with two Pastor friends who served as my "test group,"
we discovered how to use those same strategies to draw Seekers to a church
. The result is the system you now have the opportunity to use to grow your church.




#1: TRAINING





#2: SERMONS


These folks will likely take their time, making a lot of "stops" on their way to you. They will want to look at your posts, watch some videos you put up, and over time be open to an invitation to a workshop.
Then maybe they'll go to your Women's Ministry event if the topic is interesting to them. And then maybe check out your Sunday service!
Our Outreach Workshops are designed for these people. More on those in a moment.

who stopped going to church (maybe because of Covid or got bored by traditional church) but are very open if the topic interests them.
And the "almost there non-Christians". The Holy Spirit has them ready for an invitation. They don't need to make a lot of "stops" before they come check you out.
Our Seeker-Sensitive Sermon Series is for these people! Let's talk about those now.

PowerPoint Slides:
If you use PowerPoints or other graphics when you preach (and most pastors do these days), we give you PowerPoint slides that powerfully and visually convey both the scriptures (remember these are verse-by-verse expository sermons on a Biblical story) AND powerful applications to what is really going on in the minds and hearts of unchurched and unsaved people. The series are usually 6 weeks long, which helps get you better noticed
because it takes time to cut through the noise and stand out as a pastor.
Also use this PowerPoint template in your mid-week
Bible study.







Start using these to get interest in this sermon series. You get the graphics which you can edit so you can put your picture, your address and dates, etc. and suggested text you can copy and paste, then edit to suit your exact message! Then ask your members and other people to share them as well.





#2: SERMON SERIES

These are people who are not yet interested in a Sunday service but do want help. And "de-churched" Christians who used to go to church but stopped and are jaded or cautious.
These folks will take their time, making a lot of "stops" on their way to you. They will want to look at your posts, watch some videos you put up, and over time be open to an invitation to a workshop. Then maybe go to your Women's Ministry event if the topic is interesting to them. And then maybe check out your Sunday service!
Our workshop Starter Kit is for these people. More on that in a moment.

who stopped going to church (maybe because of Covid) but are very open if the topic interests them. And the "almost there non-Christians". The Holy Spirit has them ready for an invitation. They don't need to make a lot of "stops" before they come check you out.
Our Seeker-Sensitive Sermon Series is for these people. Let's talk about those now.


PowerPoint Slides: If you use PowerPoints or other graphics when you preach (and most pastors do these days), we give you PowerPoint slides that powerfully and visually convey both the scriptures (remember these are verse-by-verse expository sermons on a Biblical story) AND powerful applications to what is really going on in the minds and hearts of unchurched and unsaved people. The series are usually 6 weeks long, which helps get you better noticed because it takes time to cut through the noise and stand out as a pastor. Also use this PowerPoint template in your mid-week Bible study.
Facebook/Instagram Promotional Posts: Start using these to get interest in this sermon series. You get the graphics which you can edit so you can put your picture, your address and dates, etc. and suggested text you can copy and paste, then edit to suit your exact message! Then ask your members and other people to share them as well.
Postcards: Another way to give people information about the sermon series. Edit the details on Canva. Then get your people to pass them out widely. Note: We suggest you promote both your Sunday message on a topic and your mid-week in-depth teaching on that same topic.
Fliers: Edit these (also on Canva) and then get them printed and handed out.
Training: I give you extra in-depth training on the Seeker-Sensitive Sermon Series approach based on my over 40 years as someone who has preached these kinds of sermons and taught those kinds of mid-week lessons (plus men's ministries), and taught Christian counseling and life change strategies to counselors and Pastors wanting to have more of an impact. You will find this training eye opening.







#3: AN OUTREACH WORKSHOP

Build Their Confidence
And Attract Them To You
Everything You Need to Promote and Deliver a Professional, Life-Changing Workshop








Get People to the Workshop With Our Professional Webpage...
Get People to the Workshop With Our Done-For-You Webpage and Social Media Posts


One big problem pastors have is that we know how to talk to believers about coming to an event, but we aren't so good at persuading non-believers to come. The webpage and social media posts change that.
Non-Churchy Language: It speaks directly to the self-confidence struggles everyone faces in "non-churchy" language.
Persuasion: It is professionally written to explain clearly to people why they want to come to this workshop or webinar. It is more than information. It is motivation!


...And Our Creative Social Media Posts!
These are designed to spark interest in the topic and to get people to start seeing you not just as a pastor who only talk about your church events and God but also gives people something to think about.
BONUS TRAINING:
Pastors are used to teaching believers. But if you want to move unchurched people to get more involved with you, in this recorded webinar I did for our pastors recently, I show you the psychology and strategy behind how our workshops draw people closer to you.

During this 2-hour recording of a live training I did with pastors, you will learn:
The 5 Stages of how a person joins your church and why you have to make sure you speak not just to Christians but to people at various stages of their journey.
The 3 beliefs you MUST target for a workshop to move people towards your church.
Pastor, the old ways of growing our churches don't work as well as they used to. It's time to add new strategies to your toolbox designed specifically to reach 21st century unsaved and unchurched millennials.


Orientation Workshop: "How to Grow a Black Church Using Social Media" - A (usually) weekly workshop for new Pastors to go in-depth on the strategy, get you oriented to how to use everything, and answer your questions. ($37 Value!)
Strategy Roadmap: A Downloadable step-by-step roadmap for how to grow your church ($17 Value!)
Strategy Training Series - A 3-part foundational training series where I lay out in detail the strategy and the reasons why each part helps everything to work plus a video series on Seeker-Sensitive Sermons ($47/mo Value!)
The 5 Types of Posts You Need for Social Media - This guide makes sure you are feeding your social media a "balanced diet" that the algorithm likes ($7 Value!)
Email Newsletter and Other Resources - You'll get my email newsletter where I share strategies and resources you can download on a wide variety of church-growing activities ($97 Value!)
BONUS Trainings: From time-to-time we will "surprise you" with additional trainings we do for the pastors in our main programs. ($37 Value!)


Seeker-Sensitive Sermon Series - Choose one of our powerful sermon series that goes along with the workshop topic -- a series specifically designed to attract the unchurched ($97 Value!)
Sermon PowerPoints: Use these to quickly have a powerful, expository sermon series that includes visuals that appeal to the unchurched and help streaming your messages stand out
Facebook & Instagram Posts and Ads: Use these to get the word out online about your sermon series
Postcards: Use these to get the word out about your sermon series offline (like having your people give them to their friends, co-workers, and family).
Flyers: Use these to get the word out about your sermon series offline (like in barbershops, salons, nonprofit organizations, etc.)

Outreach Workshop - Choose one of our best performing workshops to "test drive" this approach to growing your church ($97 Value!)
Workshop PowerPoint and Handout: Everything you need to
Facebook & Instagram Posts and Ads: Use these to get the word out online about your workshop
Webpage: Use this professional webpage to get the word out about your program. It's hosted on your free Canva account and you can edit it with your dates, picture, etc..
Flyers: Use these to get the word out about your program offline (like in barbershops, salons, nonprofit organizations, etc.)
Postcards: Use these to get the word out about your workshop offline (like in barbershops, salons, nonprofit organizations, etc.). Have your members hand these out as well.

2-hour recording of my live workshop which pastors found very enlightening.
PowerPoint slides for easy remembering.
OPTIONAL: STAND OUT FROM THE CROWD TRAINING & RESOURCES
Here's a BIG problem getting people to your church: They think you're just another "church," and they have written off church, "religion," and pastors. This training will help you change that so when you do invite them to a sermon series or workshop, they quickly begin to realize you are not what they assumed and that you are, in fact, the answer they've been looking for.
You may be uncomfortable thinking you have "competition" but you do. Not just the many other churches that unchurched people see in your community. But all the other "offers" they have to change their lives, from training programs and coaching programs to YouTube videos and atheism. In our "post-Christian culture" people are confused about what to believe and who can help them.
This will be a LIVE 2-session training happening in May. Recordings will then be available.

What you will learn:
Why you NEED to stand out so unchurched people understand that you are different from what they think of as "church" (which they've already written off).
What "Positioning" is for a church. Hint: It has to do with making sure they think you are what you want them to know about you, not what they assume.
Create a compelling message that speaks to the unchurched and unbelievers so they want your help. Use on your website, church bulletin, social media, etc..
Once you have your standout compelling message to unchurched people, your website needs to convey that.
The problem we've run into is that we help pastors offer these cutting-edge, compelling sermon series and workshops, but then when people go to their websites, they look old and traditional! This workshop will help you fix that and upgrade the messaging on your website.
This will be a LIVE 2-session training happening in July. Recordings will then be available.

What you will learn:
The 4 critical functions your church website MUST perform to help you attract more people.
Build a Magnetic Homepage to wow your website visitors and get them interested in finding out more. While graphics are important, your message is even more important!
Revamp the other 5 critical pages to target specific groups of unchurched people with a message that gets them to realize "This is what I've been searching for."